Exclusive Brands

Discover Vital Pet Group’s trusted portfolio of exclusive brands, available only to our valued B2B customers. Each brand has been carefully developed or selected to combine outstanding quality with strong commercial performance, giving you access to high-margin opportunities that can set your business apart.

Our exclusive brands span every corner of the pet care market — from nutrition and treats to accessories and household names — ensuring you can offer your customers something unique while driving profitability and loyalty.

At Vital Pet Group, we go beyond supply. We provide the tools and support to help your store thrive, including:

• Eye-catching POS materials to boost in-store visibility
• Comprehensive marketing assets for online and offline use
• Expert ranging advice to help you maximise sales opportunities
  

By choosing our exclusive brands, you’ll benefit from premium products your customers can’t find elsewhere — making it easier to build trust, stand out, and grow your business.